Press Releases

Local Author Richard L. Burns to Speak at Classic Residence by Hyatt

Real life advertising “Mad Man” and Live or Die: A Stroke of Good Luck author shares his story of hope and recovery

September 27, 2010
MONTEREY, CALIF. - On Wednesday, September 29 at 3 p.m., local author Richard ("Dick") L. Burns will speak at Classic Residence by Hyatt in Monterey, sharing the story of his life and recovery after suffering a severe and damaging stroke.

Doctors declared Burns "dead" on December 26, 1968 at age 38 as a result of a massive Hemorrhagic Stroke. The next morning, after his obituary had been prepared, Burns woke up. He was given a rare second chance at life.

Burns, a former advertising executive behind the legendary Fruit of the Loom campaign and the smile on PSA planes, is the author of Live or Die: A Stroke of a Good Luck, a memoir chronicling his recovery and a road map for survivors on similar journeys.

A touching glimpse of one man's diagnosis and recovery delivered through witty prose, Live or Die: A Stroke of Good Luck aims to inspire victims of stroke and other serious illness by showing them how one's life and values change with each step of recovery. It's also a practical guide to overcoming challenges one faces in the process. "It's about how to cope and conquer, how to come out on top and how to live a real life," (Burns, pg. 1).

Live or Die: A Stroke of Good Luck provides a powerful and valuable message to readers, especially shared in the sincere voice and legacy of Richard L. Burns. We invite the public to hear in his own words about the life that inspired him to write this fascinating memoir at Classic Residence, Wednesday. Guests, please sign in at the front desk and find the book signing on the first floor in the Winter Garden room.

Classic Residence by Hyatt
200 Glenwood Circle.
Monterey, CA 93940

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