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BETSY WALLACE JEFFERS, SENIOR ACCOUNT EXECUTIVE
Betsy Wallace Jeffers is a senior account executive for Armanasco Public Relations, Inc. where she specializes in public relations, marketing, and corporate communications including crisis management. She holds a Master of Fine Arts in creative writing from San Francisco State University and a Bachelor of Arts in communication from Stanford. Prior to joining APR, Betsy worked for more than a decade as a communications professional in the San Francisco Bay Area, starting her career as a copywriter with a San Francisco advertising agency. She has art-directed and written numerous print campaigns as well as developed online marketing programs, web content, and websites for industries as diverse as healthcare, education, entertainment, and food & wine. Betsy serves on the board of directors of the Carl Cherry Center for the Arts in Carmel and volunteers as the organization's marketing and PR chairperson.
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